The lightning pace of the technological world has brought some exciting developments, particularly in the smartphone and tablet world. These developments have opened new opportunities for all sorts of businesses. For these businesses to maintain healthy cash flow and bill their clients accordingly, improved and secure payment methods necessary. This is where Boku comes into play.
Boku is the largest independent carrier billing company in the world. In a nutshell, Boku is a mobile payment method that links mobile users to businesses through a simple single system. Instead of entering your card information into a checkout, Boku allows you to use your mobile number and have the deposited amount added to your phone bill. All you need to use Boku is a mobile device and a registered phone number.
Boku can be used by anyone who has a phone but no traditional bank account or credit/ debit card to make online purchases. Boku app can also be used by individuals who are looking for simpler ways to transact. Note that most transactions processed through Boku are for virtual and digital goods and services.
This carrier billing company is used by digital marketplaces including:
- Google Play Store
- Sony PlayStation Store
- Apple Inc.
- Facebook App Center
- Windows Store
Aside from Boku casino sites, this mobile payment method can be to pay for:
- Online videos
- Music streaming
- On the mobile phone’s app stores
- On social networks such as Facebook
- For digital subscription services
- To buy virtual goods
Additionally, Boku can also be used to purchase digital products such as:
- Games, and many other physical goods
Boku and other mobile payment methods such as Zimpler are still a long way from the market share enjoyed by credit and debit card payment companies such as Visa and Mastercard. However, since it’s release, the company has closed multiple milestones, including partnerships with firms such as Optimal Payments, Ingenico, Adyen, Xsolla, and more. These companies have chosen to offer Boku as an alternative payment option to their clients. The direct connection enables customers of these companies to make mobile payments for various virtual and digital goods, content, and services through a joint platform.
NB: Boku’s charges lower merchant fees than traditional companies.
Boku is also partnered up with Sunhill technologies, a leading European parking and mobile ticketing company to provide mobile payment solutions to customers looking for cashless alternatives for parking fees. This service can be used by drivers to purchase daily and hourly parking at select lots around the country, using only their mobile phone number.
Boku services can also be used by customers for magazine subscriptions such as Marie Claire, InStyle, Ideal Home, and Woman & Home. It is accepted by PlayJam and other consumer electronics firms such as Samsung, Panasonic, Western Digital, Google TV, Vizio, LGE, and VESTEL. You can use Boku to purchase upgrades, games, and other services on PlayJam’s marketplace.
It does not stop there; this carrier billing company is available in nearly 70 countries. It enjoys a user base of more than 2 billion consumers and merchants globally. It is supported by more than 230 direct carriers including AT&T in the United States, Vodafone in the UK, Globe in the Philippines, and many more.
Boku provides companies with the ability to charge their clients on their phone bill. Though there are limitations in where one can use this type of mobile payments, we can expect to see a surge in the customer base growth and expansion of Boku approved sites. Since you’re already spending a lot of time on your smartphone, why not use your phone as a portable payment option?